It’s All Palace Gucci, Baby!

Jacquemus


Hold my jacket, the front pages, and even the phone: Palace x Gucci is finally happening.

After months of waiting, and just when you thought 2022 couldn’t get any busier for Palace (think Calvin Klein, Mercedes-AMG, and Arc’teryx collabs, to name a few), the London skate imprint has come up trumps at the last minute alongside Gucci Vault with arguably its biggest collab to-date.

While the official announcement on October 13 might have come as a surprise, the fact the collaboration is happening certainly wasn’t. Following months of bad mock-ups and wild rumors milling their way around the world’s widest web, it was only a matter of time before Palace Gucci (Gucci Palace? Palucci? Galace?) finally came to fruition.

Well, it’s here and, as is normal for any Gucci collaboration (or Palace, for that), it’s big and bold.

Melding the skate label’s extensive back catalog of styles with the Italian house’s unmatched cross-generational influence, the collection is designed instinctively for the streets – a place where creative director Alessandro Michele believes “fashion comes alive”.

Naturally the collaboration merges the aesthetics and languages of each label, no more so than in the fusing of Gucci’s Double-G and Palace’s Tri-Ferg logos to create a unique and one-off motif.

The collection itself naturally encompasses apparel and accessories for all genders, including women’s ready-to-wear designs – a landmark first for Palace.

Encompassing statement leather jackets, knit bombers, graphic T-shirts, and football-inspired jerseys (not “blokecore” FGS), the Palace x Gucci collection is exactly what we expected: a melding of the distinct personas of Italian luxury and a fluid label raised in the twenty-first century.

No co-branded adidas, unfortunately, which would’ve been a slam dunk given that both brands have each partnered with the Three Stripes in the past but there’s always next time.

Plus, you can get your fill of monogrammed kicks with the Palace x Gucci sneakers, which range from crispy loafers to Palace’s first-ever women’s only sneaker.

It could be argued though that the accessories accompanying the apparel are more impressive, if not certainly wilder, especially if a co-branded MOTO GUZZI V7 Motorbike (!!!) or Palace Gucci safe has anything to say.

While the collection will initially launch exclusively through Gucci Vault (the house’s online experimentation platform) on October 21, it will be also taken IRL for the first time, assuming physical form through pop-up stores in Paris, Milan, Tokyo, Osaka, and Bangkok, as well as Palace stores in London, New York, Los Angeles, and Tokyo.

Sure, the collection has undeniably been a long-time coming. Yet here we are entering the colder side of 2022 with a Palace x Gucci collaboration on the horizon. It’s fun, it’s playful, and inherently luxurious.

It’s Palace Gucci, baby!



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